Suzuki says it's getting out of the car business in the U.S.
AmericanSuzuki Motor says it will file for Chapter 11 bankruptcy reorganizationand focus on selling motorcycles, all-terrain vehicles and outboardengines for boats even as it leaves the car business behind, theAssociated Press says. It adds that the filing is unrelated to Japan'sSuzuki.
In recent years, Suzuki tried to blend the design cues ofits motorcycles in its cars, like the well-regarded Kizashi midsizesedan. But its marketing lacked the muscle of bigger, stronger brands,pushing it to the margins.
Suzuki sold 21,188 vehicles so far thisyear, down 4.7% from a year ago, according to Autodata. Its big sellerwas the SX4 crossover, accounting for about two-thirds of its sales forthe year through October.
No word yet on the fate of Suzuki dealers or the timetable on American Suzuki's departure from the car business.