Customers shop in the Toys R Us in Times Square in New York on Thursday, Nov. 24, 2011.(Photo: Andrew Burton, AP)
Retailers this year will open for Black Friday sales early enough to
make shoppers choose between hot deals and hot apple pie after
Thanksgiving dinner.
From Toys R Us to Target to Walmart, retailers are opening as early as 8 p.m. on Thanksgiving night.
Toys
R Us announced Monday that its Black Friday will begin on Nov. 22 when
doors open at 8 p.m, an hour earlier than last year.
To entice
shoppers to line up even earlier, the toy retailer will give the first
200 customers at each location a free "Great Big Goody Bag" full of
stocking-stuffers up to $30 in value.
"You can have your dinner,
then come to our store. We all know that everybody gets burned out on
turkey and football," says Troy Rice, chief of store operations, who
expects stores to have lines from 500 to more than 1,000 people by the
time doors open.
Despite
an increase in online shopping, Black Friday isn't going anywhere.
About 51% of consumers plan to go holiday shopping Thanksgiving weekend,
according to a study out Monday from consulting firm Bain.
Opening earlier every year:
• Target. The
discounter said Monday that doors will open earlier than ever at 9 p.m.
on Thanksgiving, offering sales such as $199.99 Sony PS3 consoles and
$49 Nook Simple Touch e-readers. From 4 a.m. to noon on the day after
Thanksgiving, the retailer will give $10 gift cards to shoppers spending
over $50 in some categories.
"Many prefer to shop following their
family gatherings rather than in the very early hours of the morning,"
says Target spokeswoman Jenna Reck.
• Walmart. Target's
announcement follows Walmart's last week saying its Black Friday will
start on Thursday at 8 p.m., two hours earlier than last year.
• Sears. Consumers
can start shopping at 8 p.m. on Thanksgiving and keep on going until 10
p.m. the next day, says Sears spokesperson Brian Hanover.
"They
drop their drumsticks, and they pick up doorbusters," he says. Members
of Sears' ShopYourWay program can access Black Friday deals online
starting on Sunday.
• Kmart. The discounter will be open
from 6 a.m to 4 p.m. on Thanksgiving, with a break for dinner until 8
p.m. after which stores are open until 3 a.m. Stores re-open two hours
later on Friday morning, and stay open until 11 p.m. Kmart has opened on
Thanksgiving since 1991.
• Staples. The office supplier
will give shoppers until 5 a.m. to digest their turkey dinners and start
shopping its new inventory of big-screen TVs and video game consoles an
hour earlier than last year. Those who arrive before noon on Friday can
score savings over $200 on certain HP PCs with Windows 8. Additional
deals will be offered all week starting on Sunday in store and online
with free shipping to boot.
• PetSmart.
And pets won't be left out of the holiday excitement, either. Feline
and canine Santa Clauses will be able to shop for their furry friends at
PetSmart starting at 7 a.m on Friday, the retailer announced Tuesday.
Black
Friday deals include $19.99 Sunbeam Gourmet Dog Treat Makers, and 50%
off pet toys and doggy sweaters. Select online-only pet products will be
75% off starting on Monday. After all, 76% of pet owners give Fido or
Fluffy presents for the holidays, according to PetSmart.
USA Today