ORLANDO, Fla. (WESH) -- Attorney General Pam Bondi has activated Florida’s price-gouging hotline for consumers all over the state.

The Attorney General’s Office said Wednesday that residents are encouraged to call the hotline if they believe that businesses are illegally raising prices on necessary commodities.

During a declared state of emergency, storm-related price increases on essentials like water, lumber, and generators are illegal, as is gas gouging.

Bondi said anyone who suspects price gouging should let her office know right away.

"Hurricane Matthew has already caused deaths in the Caribbean, and while the storm may not make landfall in Florida, scammers may still use the threat of impact to prey on consumers. Anyone who suspects price gouging during this declared state of emergency should contact my office immediately," Bondi said. "If you do business in our state, do not take advantage of our citizens."

The hotline number is 1-866-9-NO-SCAM.